Working with industry standards is vital, so Web Designer sites are W3C compliant, cross browser compatible (IE 8+, Firefox, Safari, Chrome) and XHTML, CSS standards based. Liquid text flow around objects easy mouseover, thumbnail and pop-up creation automatic adjustment of photos to the correct web resolution one-click change of site wide theme colors and shades automatic color matching of imported objects such as buttons a concept of 'repeating objects' such as headings and button bars - edit one instance and they all update buttons and text panels that automatically stretch as you change the text smart automatic repositioning of objects and resizing of pages as you add new text font embedding which frees you from the restriction of 'web safe' fonts.

But of course you can customize the color, text, images, size etc to create your own personal look without any loss of quality. Web Designer's templates are created by top professional designers, so the quality is guaranteed. Whether you customize one of the bundled templates or create your own graphics or animations, it's genuinely WYSIWYG - what you see in Web Designer is exactly what you get on your website. And things which are normally difficult to achieve in HTML are a snap in Web Designer - for example text with curved edges, text or graphics at an angle, text flowing around objects - no problem! Using drag and drop you can literally place anything, anywhere on the page. It includes all the tools you need for designing your pages, even including illustration tools and photo editing (an integrated ultra-fast, non-destructive photo tool), and for advanced text layout. You only need one program for creating graphical websites - from design to publishing - and that's Web Designer. And you shouldn't need to know, or even see, the HTML that goes into creating your site, any more than a car driver needs to know how an engine works. We believe you should have complete freedom to include anything - text, graphics, photos - anywhere on the page, using just one tool.

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